Affiliate Networks Reviewed
Top Australian Affiliate Programs To Monetize Your Website
The good news is Australia is spoilt for choice when it comes to affiliate networks and independent affiliations.
The information below while aimed at Australia, also includes international affiliation information as well.
The information here is aimed at website owners (publishers) seeking to increase revenue streams. Yes, the links include a tracking link so if you sign up, we may generate a small return (known as revenue sharing).
What Is Affiliation?
An affiliate program is where a publisher promotes a product or service and generates a commission when a sale is made. Some affiliations pay per lead/click but generally affiliate programs are percentage based schemes.
The publisher embeds code into a web page, advertisement or promotion that the affiliation program tracks. When a sale is made, the publisher is rewarded with an agreed percentage.
Affiliation ‘networks’ manage multiple advertisers’ (merchants) in a trusted environment. The network acts as the connection between the advertiser and the publisher. It saves publishers having to manage multiple individual advertisers’ accounts, chase payment, deal with different code and reporting systems.
It is also important when deciding on advertisers’ programs to consider products and services that relate to your content. If you publish a blog about food, then serving up advertising for Car Tyres is unlikely to generate commission or look good on your website. If you’re visitors are in Australia, then US and UK affiliations are unlikely to work. On the flip-side, advertisers’ will reject publishers they don’t believe are a good fit.
Hundreds of top Australian advertisers’ with multiple campaigns across all industries.
Excellent code generation, feeds, reporting, regular monthly payments and publisher support.
Join 500+ brands utilising the power of affiliate marketing
Commissionfactory was created by affiliates for affiliates. This inside expertise lead to the creation of an industry leading platform. The network was built from the ground up with ease-of-use, simplicity and great form and function as its core. The goal has always been about building successful relationships between Affiliates, Advertisers’ and Agencies through transparency, quality and delivering a high level of service.
The best new affilate group to arrive in years! impact is fabulous.. excellent brand name advertisers’, a wide range of verticals coupled with a responsive affiliate portal.
impact: Automate every type of partnership and scale to all new levels. Partnership automation lets you expand your program and scale every type of partnership, including affiliates, influencers, strategic business partners, mobile apps, publishers, and more.
Grow your business rapidly with the Partnership Cloud
A wide variety of merchants along with deep-linking mean you are able to directly target individual products.
clixGalore: Affiliates, turn your valuable web site traffic into money now by joining Affiliate programs and driving customers to the many thousands of Merchants using the clixGalore Affiliate Marketing network to advertise their business.
Start earning commission now for the sales you generate for our Merchants.
Part of the Axel Springer and United Internet Groups (Germany), Awin is a global affiliate network with ShareASale and Commission Factory.
The Awin group has 15 offices worldwide, 1,100 employees, 225,000 contributing publishers and 16,500 advertisers around the globe.
Awin is considered reputable and trustworthy, with good reviews.
Awin global affiliate marketing network empowers advertisers and publishers of all sizes to grow their businesses online.
Once apon a time we loved this program. But, after doing all the heavy lifting making ebay a household name, they ‘adjusted’ the commission structure that saw our hardwork go from over $2K a month to a couple of $hundred a month.
eBay continues to promote: You can earn a lot of money in the eBay Partner Network, by driving high quality traffic to eBay or one of our partners.
The admin is a bit of clunky and slow plus we’ve heard that eBay can be uncommunicative with new publishers’, so be patient.
ebay Partner Network: Earn money by driving traffic and prompting sales across one of the world’s largest and most diverse marketplaces.
More Affilate Networks & Advertisers’ (Merchants)
These work well for us:
- Amazon – huge in the USA, and growing (fast) in Australia.
- AWeber – Free and Pro Mailing List management – *Highly recommended*
- Big Red Group – acquired ExperienceOz and TicketMates (Nov 21).
- Booking.com – Excellent hotel reservation network.
- Clickbank (network) Full of potential products in an array of niches (USA)
- Fishpond – Australian & NZ book sales affiliation with deep linking.
- getyourguide.com – Aimed at travel writers but works well for publishers.
- ShareASale (network) find advertisers’ for your web site. (USA)
- TicketMates – Australian travel and tours best known for ExperienceOz.
- Viator – Highly recommended affilate products, experiences (travel & tours).
Google’s Adsense program changed our entire business model. We went from a small design consultancy to a publishing network thanks to Adsense.
Not an affiliation as such, but advertising appears on your website alongside content paid on a PPC (Pay Per Click) basis.
Simple code generation and Google does the rest by displaying ads based on the page content.
Excellent tracking, reporting and regular monthly payments.
This is not a referral program but a recommendation.
One of the oldest affiliate networks, US based CommissionJunction is very well known. Once a leader in the pack, it has endured ups and downs and now is largely aimed at US markets.
A huge unwiedly admin interface that is slow and buggy. It’s never really worked for us mostly due to USA based advertisers’.
Every advertiser (sometimes called a merchant) needs to be scrutinised to see if it’s a good fit with your network. Visit the advertisers’ website, take a look around, verify claims, delivery and T&C. Remember, you are referring the advertiser to your customers. Newer, inexperienced advertisers’ launch programs that may not last, meaning the publishers’ hard work has been in vain. Do not rely on the network. Do your due-diligence!
Monitor sales for approval. We’ve seen sales not approved or voided which can happen but, it should be a low percentage. Advertisers’ that generate lots of click throughs but not sales is suspicious at best. Beware of advertisers’ that urge customers to call (telephone) as sales may not recorded as affiliate sales.
There is little point aligning with a international affiliate advertiser if your traffic is Australian. The referrals and traffic won’t realise any sales.
Many years ago, a very successful campaign in the UK which generated thousands of pounds in sales, never realised one penny of the £4,249.25 commission owed.
Beware: Rakuten Advertising
Rakuten boasts a 150k member global publishing network, yet has little interest in affiliates outside the USA. Support for publishers is non-existent and frankly, baffling! Given the excellent networks mentioned above, give these bozo’s a big miss.